Laurent Burkart, CEO of Trusted Agency B360 Sports, explains how the agency is using TransferRoom to create unlimited global opportunities and record-breaking deals for their players.
Success Stories
Maximising ROI Through Long-Term Relationships
For Laurent Burkart, CEO of the German Trusted Agency, B360 Sports, success in the football industry is built on a simple foundation: long-term relationships.
While his agency has grown steadily over the last eight years, the past 24 months have seen a significant shift as their players reach the European top level.
One of the reasons for the accelerated growth? A strategic presence on TransferRoom.
As a Trusted Agency on TransferRoom, B360 Sports have direct access to the decision-makers at over 800 clubs worldwide.
The power of the platform is best demonstrated by a connection that began at a TransferRoom Summit in Berlin in March 2025. After organising a dinner in partnership with TransferRoom at Soho House, which was held during the evening of the event, Laurent was able to pitch B360 Sports' most talented players to a number of clubs in attendance.
One of those clubs was Glasgow Rangers. The 55-time champions of Scotland took interest in Ryan Naderi, a German forward who was impressing in 3. Liga for Hansa Rostock.
Following a number of conversations that all started in Berlin, Naderi completed his move to Rangers for €5.5 million in January 2026 - which proved to be a record sale in the history of Germany's Third Division.
"We invited them to the dinner," Laurent explains. "From there, we have always been in touch regarding several players and then I offered them Ryan Naderi."
"It was never a goal to make a record deal from Bundesliga [Liga] 3. It just happened at the end!"
For Laurent, the efficiency of TransferRoom events is "huge" for staying ahead of the competition. The ability to hold roughly 50 direct, one-on-one conversations in just two days ensures that his time is always well spent.
"Catching up with the relevant people in the industry is very helpful to be successful, to be better than our competitors, and that's why we always invest the time," Laurent explains.
So why should fellow agencies decide to join TransferRoom?
For Laurent, the results show that it's worth every penny.
"The money we make out of TransferRoom is much bigger than the costs we have per year.
"If you really think long-term relationships over years, meeting the people in the industry every quarter is helpful for you, then you should be here."
How to join TransferRoom
There are over 800 clubs worldwide using TransferRoom. You can find out how to join them here.
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