Bringing Australia and New Zealand to the global market

The global transfer marketplace has landed in Australia and New Zealand after five A-League clubs joined TransferRoom.

Australian trio Adelaide United FC, Melbourne City FC and Western Sydney Wanderers FC, plus two clubs from New Zealand, Wellington Phoenix FC and A-League debutants Auckland FC have all signed agreements with TransferRoom, giving them access to football’s only transfer marketplace.

TransferRoom is an online marketplace that consists of 800+ clubs and 500+ agencies from over 100 leagues globally, and it provides direct access to their key decision-makers, as well as real-time player availability and transfer market intelligence.

“We are thrilled to welcome five A-League sides to TransferRoom,” said Simon Ankersen, Director of Club Relations at TransferRoom.

"Having TransferRoom available allows the clubs to be more effective on incoming and outgoing transfers.

“TransferRoom enables club directors to be aware of the buying market's needs and trends at all times, and the ability to proactively promote their talents to relevant buying clubs.

“By plugging into TransferRoom’s global network of more than 800 clubs across 100-plus leagues and 60-plus countries, these clubs will be able to seek out more opportunities to do business in every corner of the world.”

Both Auckland and Melbourne City have already found success on TransferRoom.
Auckland used TransferRoom to make the Luis Felipe Gallegos signing possible. Auckland have started their first-ever A-League campaign with two wins out of two.

Melbourne City made three signings - German Ferreyra, Yonatan Cohen, and Andreas Kuen - via TransferRoom. All came after connecting directly with Trusted Agencies on the platform, who are verified as the representative of that player and can pitch them directly to the right people at the 800+ clubs on the platform.

Auckland FC’s Director of Football, Terry McFlynn, said: "TransferRoom has been an invaluable tool in our recruitment process, particularly as a new club building a competitive squad from scratch.

“It’s helped us get to where we are today and we’re excited about the possibilities it will unlock for us in future transfer windows." 

Melbourne City’s Director of Football, Michael Petrillo, said: "TransferRoom is an important tool that allows us to provide and receive up-to-date information on player availability and movements with clubs right across the globe. It has already made a positive contribution to our scouting and recruitment process."

Since its launch in 2017, TransferRoom has revolutionised football’s transfer market and facilitated over 6,000 transfers of professional footballers. 

TransferRoom’s online marketplace tells club decision-makers which players are available and what other clubs are looking for and enables them and agents to communicate directly through a messaging system. They can also pitch players to clubs searching for a specific profile.

In addition to its online marketplace, TransferRoom also hosts 3-4 in-person Summits per year.

On 11 & 12 November 2024, TransferRoom will be hosting its next Summit in Istanbul, Türkiye where the key decision-makers at more than 300 clubs and 40 agencies will be holding transfer talks in world football's biggest transfer market event.