PSV-Chivas alliance has focus on player trading
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TransferRoom Blog

PSV-Chivas alliance has focus on player trading
by Jonathan Rest

PSV Eindhoven's strong affiliation with Mexican players is set to continue after the Dutch club signed a partnership with Liga MX's Chivas.

We are convinced that this collaboration will allow us to considerably increase the potential of both clubs. The PSV training structure is unique and progressive in the world. Applying this in a country with so many talents will certainly lead to success.
Toon Gerbrands
General Manager, PSV Eindhoven

Under the terms of the initial two-year agreement, PSV will have preference in the signing of Chivas players, albeit the Guadalajara-based club said it will "participate fully in the transfer process" in the event that one of its players is sold to a different club.

 

The two clubs will share knowledge in the areas of scouting, training and innovation, with exchange programmes to be set up between coaches and academy players.

 

The joint exchanges will be held in both Mexico and USA, while PSV and Chivas' senior and academy teams will play friendly matches against each other.

 

The most striking part of the agreement, however, is PSV's preferred access to Chivas players.

 

The Eredivisie club said it has been focused on Mexico in its search for an international partner to build on its already strong ties in the country.

 

Since 2006, Mexican internationals Carlos Salcido, Maza Rodriguez, Andrés Guardado, Hector Moreno and Hirving Lozano have all played for the club, while Erick Gutierrez (pictured) joined PSV from Pachuca in 2018.

 

Toon Gerbrands, General Manager of PSV, said: “For us, internationalisation is key within our mission and vision as a club, that's where this alliance comes from. We want to put PSV on the world map. Chivas is a large and high-ranking club, in addition to enjoying tremendous popularity in Mexico and the United States with around 40 million followers. We are convinced that this collaboration will allow us to considerably increase the potential of both clubs.

 

“The PSV training structure is unique and progressive in the world. Applying this in a country with so many talents will certainly lead to success.”

 

Amaury Vergara, President of Chivas, added: “Chivas is in a very important process of evolution, we have worked very hard during the last couple of years to build a new organisation and objectives, as well as a new vision of how we want to work with different clubs around the world. The fact that this agreement takes place at the beginning of this new Chivas era is very special for us, especially since it is PSV, a unique club with a lot of tradition, the most Mexican team in Europe.”

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